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Bill Louden, General Manager of GEnie revolutionized online
service pricing by introducing flat-rate evening hour pricing
in 1990. For $4.95 a month, you could use many of the features
on GEnie for free after 6pm and on weekends. The pricing was
popular - so popular that GEnie couldn't handle the load
initially. History repeated itself several years later when
AOL switched to flat-rate pricing.

© 2002, Attard
Communications, Inc.
Photographer: Janet Attard |
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